Pochampalli is a place in Andhra Pradesh, which is world famous as Silk City. Almost 100 villages in this region are involved in weaving pochampalli saris. What makes them exclusive is a perfect mix of history, tradition, culture and modernity. With the use of traditional looms, Pochampalli sarees are woven intrinsically beautiful. Since the technology is getting advanced, the use of mechanical looms is catching pace. After all, the weaves tend to modernize this style of weaving. In fact, they are experimenting with jacquard or dobby techniques and mixing them with their weaving style to create innovative trends.
The uniqueness of this design lies in the transfer of color combination and design into warp and weft threads. Then, these threads are woven intricately. Usually, the base material used for this weaving style is cotton, silk or a mix of both. One can see simplest design to complicated ones woven with such perfection that the entire piece looks gorgeous. It is this perfection that tends to attract people.